SoundCloud Go+

As part of sustained efforts to celebrate SoundCloud’s global community of listeners, this campaign highlighted moments of raw emotion that come from discovering your next favorite track. Through a series of photos and videos, I created an evergreen suite of all-purpose assets to use for new marketing material. The focus of the shoot was to organically demonstrate and establish SoundCloud as the foremost destination for discovery, connection, community, and supporting the next generation of music greats. These assets were used to support all listener initiatives and marketing efforts for SoundCloud Go+ in 2020-2021.

My Role: Art Direction, Post Production