Curated Playlists

In Spring of 2019 SoundCloud launched its first on-platform editorial programming to organically driving listening time, discovery and artist support. Visually I defined and developed a scalable design system to represent the diverse communities SoundCloud serves. Since launch, over 400+ custom playlists have been manually created to support various genres, artists and cultural moments.

My Role: Art Direction, Graphic Design

Credits

Creative Direction: Reed Van Nort

Next Project: Turn Up the Vote