Jordan Women’s Collective 2023

Announcement to celebrate Jordan Brand’s impact-driven initiative and Class of 2023

Jordan Women’s Yearbook

350-page commemorative tome designed for the Jordan Women’s Collective

First On SoundCloud

Editorial program designed to amplify nine breaking artists

SoundCloud Go+

Lifestyle campaign celebrating SoundCloud’s global community of listeners

Curated Playlists

Design system for SoundCloud’s curated playlists, launched to drive listening time, discovery and artist support

Turn Up the Vote

Digital campaign to encourage young U.S. based users to participate in the 2020 election

Life Coach

Marketing and event collateral for a fully immersive pop-up experience in NYC

Coach x Selena

Event activations in NYC and LA to launch Selena Gomez’s first handbag and ready-to-wear collections with Coach

Bring On the Joy

Coach holiday campaign featuring a twist on the brand’s iconic mascots and accessories

Signature C

Advertising to promote brand awareness around the re-introduction of Coach’s iconic Signature C pattern

Macy’s Mother’s Day

Window display concept and installation for Mother’s Day at Macy’s in Herald Square, NYC

Theory Editorial

Samples of various printed collateral including a seasonal lookbook and internal brand book tool

Calia

Branding for the launch of Calia by Carrie Underwood, a line of fitness apparel exclusively for Dick’s Sporting Goods